The Public Broadcasting Service recently tried an amazingly obtuse and arrogant slogan: ``If PBS doesn't do it, who will?' What was the antecedent of the pronoun ``it'? Presumably ``culture' or ``seriousness' or ``relevance.' Or something. But in a television universe that now includes the History Channel, Biography, A&E, Bravo, National Geographic, Disney, TNT, BBC America, Animal Planet, The Learning Channel, The Outdoor Channel, Noggin, Nickelodeon and scads of other cultural and information channels, what is the antecedent?
Does anybody in the federal government have the guts to take this on, and the brains to do it in such a way that it doesn't become a spat over cartoon characters?
One more interesting bit:
Would it vanish without the 15 percent of its revenues it gets from government? Let's find out.
Fifteen percent? That's all they get from the feds?
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